'Not Alone – Together Safe Online' campaign launched in Can Tho City

Thousands of signatures spread the message "not alone" on the "Digital Safety Wall" at FPT University Can Tho. (Photo: Cybersecurity Department, Can Tho City Police)

Raising awareness of "online kidnapping"

From October 6 to November 30, 2025, Can Tho City launched the "Not Alone" campaign to directly enhance awareness and skills to prevent, combat enticement, manipulation, and "online kidnapping" for students and young people aged 12-24. It also indirectly impacts parents, teachers, educational management staff, the social community, media agencies, KOLs (key opinion leaders on social media), state management agencies, and socio-professional organizations in the area, creating a widespread support network to help young people not face online risks alone.

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During nearly two months of implementation, the campaign focused on a series of multi-platform communication activities, including launching initiatives, sharing the official identity and hashtag, spreading introductory videos, organizing creative content challenges, and designing communication materials at schools.

Additionally, there were quick-sharing sections on online safety skills, internal interactive minigames to increase proactive participation among students.

Beyond online activities, the campaign also strengthened direct communication through training sessions, seminars, workshops, and integrating content into flag-raising ceremonies and class activities.

Experiential activities such as online safety festivals, dramatized scenarios, and role-playing games were also organized to help young people practice real-world skills.

With city-wide implementation in Can Tho, the "Not alone" campaign is not just a short-term communication activity but also aims to build a safe, healthy online environment where each student is equipped with the necessary knowledge, skills, and companionship to confidently protect themselves against digital threats.

It is evident that this is not merely a communication campaign but an effort to mobilize the combined strength of the political system, with the decisive involvement of the city's Department of Education and Training, Cybersecurity and High-Tech Crime Prevention Department, City Police, and various city departments, creating a coordinated mechanism to deeply integrate online safety content into the educational environment.

Instead of one-way lectures, the campaign implemented a series of programs in a direct dialogue format, such as: Collaborating with FPT University Can Tho to launch the campaign, successfully organizing the "Workshop and Online Safety Festival" with the theme "Not Alone – Together Safe Online"; organizing an in-depth discussion with the theme "Not Alone in the Virtual World".

At the program, speakers who are leaders from the Department of Cybersecurity and High-Tech Crime Prevention, Ministry of Public Security; leaders from the Cybersecurity and High-Tech Crime Prevention Department, City Police directly decoded crime scenarios from impersonating law enforcement agencies, exploiting gullibility to "online kidnapping" tactics (manipulating, isolating victims to extort money from families).

The discussion also attracted 13 KOLs to participate, helping the cybersecurity message reach young people more naturally and effectively. The program was then expanded to key schools: Can Tho University, Southern Can Tho University, College of Culture and Arts, and high schools and secondary schools in the city. To date, the program has organized 611 sessions, with 144,773 officials, teachers, students, and parents attending both in-person and online.

The campaign spreads the message "no one is alone" through the "Digital Safety Wall" model. This marks a strategic shift in cultural behavior: From isolated personal network use to a collective vigilance spirit, supporting, helping each other, sharing information, and being alert when detecting danger. With the coordinated collaboration between the police force, cybersecurity experts, and schools, the campaign has established a multi-layered, sustainable protection network, surpassing the scale of a typical movement activity.

Delegates press the button to launch the "Not Alone – Together Safe Online" campaign, October 2025. (Photo: Cybersecurity Department, Can Tho City Police)

A model to be expanded

At each school in Can Tho City, based on local characteristics, student age, and actual needs, Can Tho City Police proactively developed suitable organizational scenarios, ensuring the program is implemented flexibly, practically, and effectively both in breadth and depth. The series of workshops and "Online Safety" festivals were not implemented uniformly but were uniquely designed according to each educational environment, creating impressive "highlight points".

Prominent in the series of activities are open discussions, multi-dimensional dialogues with the participation of KOLs, IT experts, educators, and psychologists. Topics such as "Not Alone in the Virtual World", "Safe Connection – Spreading Digital Trust", "Giving Digital Trust – Conveying Real Values" created a frank exchange space where students could express their thoughts, ask questions, and directly listen to expert analyses. Through this, they not only enhanced their awareness but also practiced critical thinking and self-protection skills in the digital space.

Another highlight is the strong application of technology and artificial intelligence (AI). From the reality of "online kidnapping" cases occurring locally, the authorities simulated scenarios using deepfake, deepvoice impersonating the police force to threaten and manipulate victims psychologically.

The "Online Safety" festival also featured technology experience booths such as guiding how to identify fake links, experiencing scam scenarios through virtual reality glasses. This visual communication form deeply impacts awareness, helping students understand the nature and sophisticated fraud methods, thereby forming a "digital antibody" against enticement and manipulation risks.

The campaign also particularly promotes the proactive, creative role of students through the "GenZ Perspective" program. Here, they present, share real stories of themselves, family, and friends related to online safety. Additionally, there are response contests like "Scams, Stories to Tell", a drawing contest themed "Not Alone"… These activities demonstrate listening and respecting young voices while helping authorities access more real information, enhancing empathy and companionship.

Not only stopping at knowledge transmission, the program also creates a friendly, novel "learning while playing" environment. After thematic sharing, students participate in interactive activities such as teamwork "safe connection chain", Kahoot minigame, QR code scanning surveys, and quick responses to online fraud prevention questions. This approach helps them naturally remember knowledge and actively practice situational handling skills.

Moreover, creative activities like campaign dances, dance challenges to the theme song "Clicking" quickly spread on social media, attracting a large number of students to participate. The digital safety message is thus conveyed lightly, memorably, and shareably, suitable for the youth's access trends.

Especially, the signature commitment activity at the "Digital Safety Wall" with the participation of students, teachers, parents, and representatives of agencies and organizations clearly demonstrates the collective responsibility spirit to protect children in the digital space. The image "Lighting Up Digital Trust" with technological arms spreading light throughout the hall created a strong emotional effect, affirming the message: each individual is an important link in the digital safety network, no one is left alone in the online world.

With over 1,000 news articles; 7,800 catalogs, 20 posters, 52 banners, standees, 20 billboards, 39 videos... related to skills for recognizing criminal signs, self-prevention measures, and dealing with cybercrime; the campaign's content was broadcast on television, posted on websites, electronic information pages, attracting 118,300 interactions, contributing to greening positive information in Can Tho City's digital environment.

The campaign has created a significant turning point in raising awareness and equipping digital defense skills for students and spreading to parents and teachers. Notably, many students admitted to being previously unclear about concepts like "online kidnapping", high-tech fraud, or impersonation in the digital space. Through the program, they have identified the digital space's very real risks from fraud, privacy invasion to sophisticated tactics like psychological manipulation and social isolation.

In the context of social media becoming an essential activity method for young people, skills to recognize danger signs such as: requests for confidential information, sharing sensitive images, setting up unusual meetings... have become crucial self-defense skills. Not only stopping at knowing how to refuse or block communication, they are also guided on the process of connecting with support networks from family and authorities when facing risks.

From the initial notable results, the campaign truly needs new approaches in the future such as: Expanding to more schools, from secondary, high schools to vocational centers... so that all youth ages can access the message, ensuring no knowledge gaps about online safety; Maintaining and developing 24/7 online support channels for psychological and legal advice and support so that students can report and receive timely assistance when in danger; Regularly building educational activities through workshops, forums, skits, debates to help consolidate knowledge, skills, and update new tactics of cybercrime; emphasizing the role of family, school, and community supervision and companionship to share responsibility, vigilance, and support each other, creating a safe online environment.

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