Central Highlands of Vietnam holds great potential for cultural tourism

WVR/VNA – The Central Highlands boasts a diverse culture which is enriched by ethnic minority groups from many parts of the country, thus the region has huge potential for cultural tourism development.
Tuần Văn hóa - Du lịch Gia Lai 2023: Quảng bá các giá trị nổi bật, đặc sắc mang đậm sắc màu văn hóa Tây Nguyên
The United Nations Educational, Scientific and Cultural Organisation (UNESCO) recognized the space of gong culture in the Central Highlands as an intangible cultural heritage of humanity. (Source: VNA)

According to Prof. Dr. Trinh Quang Phu, Director of the Oriental Development Research Institute, the Central Highlands retains many tangible and intangible cultural heritages that have both historical and unique aesthetic values. These precious intangibles include Nha Rong (communal house), Nha Dai (long house), stone instruments, festivals, and folk literature treasures with epic and folk songs passed down through many generations.

One of the famous heritages is the space of gong culture in the Central Highlands, which has been recognized by the United Nations Educational, Scientific and Cultural Organisation (UNESCO) as an intangible cultural heritage of humanity.

Gongs are used in many important rituals and creeds. They are considered a privileged language between men, divinities, and the supernatural world. Central Highlands gongs have a special attraction in the diversity and distinctiveness of performing techniques and symbolize the life of indigenous ethnic communities. Every family possesses at least one gong, which indicates its wealth, power, and prestige.

In the past, gongs were only played during festivals, calling on people to gather around the fire, drink wine, dance, and sing together.

Currently, the Central Highlands Gong Festival is held annually, with Kon Tum, Gia Lai, Dak Lak, Dak Nong, and Lam Dong provinces taking turns to host.

The Central Highlands culture is closely linked to villages and features unique festivals in the vast forest space. Traditional festivals in the Central Highlands reflect concepts about people, attracting the participation of the entire community such as the new rice ceremony and wedding ceremony for young people and celebration of longevity for the elderly.

The population of the Central Highlands rose from more than 1.2 million people with 18 ethnic groups in 1976 to 6 million with 54 ethnic groups, including 36 ethnic minorities, mainly from the northern mountainous region. The ethnic groups who came to settle here brought with them the cultural heritage of their homeland, enriching the cultural treasure of the Central Highlands ethnic groups.

The Muong in Hoa Binh was the first group to come to Dak Lak. Over 1,000 Muong households reside mainly in Hoa Thang commune in Buon Ma Thuot city. The Muong people also have a gong culture like the Ede, Ba Na, and Gia Rai. During festivals, Muong women in Hoa Thang commune gather to play gongs and pass on their ethnic group's ancient gong songs to each other.

The Tay and Nung people live mainly in the districts of Ea H'leo, Cu M'gar, Krong Bong, and Buon Ho townships of Dak Lak province. They still retain a number of ethnic festivals such as long tong (going to the field festival) - a unique agricultural festival of the Tay ethnic group, Sinh Minh, and Hang Po festivals.

In Dak Lak, a number of festivals have been maintained regularly in January, such as the Viet Bac Folk Culture Festival of the Tay people in Krong Nang district, the Hang Po festival of the Nung people in Buon Ho township, the Khai Ha (going to the field) festival of Muong people and the spring festival of Thai people in Buon Ma Thuot city.

According to a study on sustainable cultural tourism development in the Central Highlands, it is necessary to develop tourism based on natural resources and diversity in ethnic cultural identities, given the current conditions of the region. One of the cultural values of the Central Highlands that needs to be prioritized is tap festivals.

Festivals in the region are diverse and unique. If the cultural tourism potential is well exploited, the number of tourists coming to the Central Highlands will surge remarkably compared to that of 2023. Last year, Lam Dong province welcomed 8.6 million visitors while Dak Lak, Kon Tum, Gia Lai, and Dak Nong received more than 1.16 million, 1.3 million, 1.15 million, and nearly 700,000, respectively.

Central Highlands preserves traditional culture, tightening solidarity

Central Highlands preserves traditional culture, tightening solidarity

The first culture, sports and tourism festival for ethnic groups in the Central Highlands has contributed to preserving their traditional values, while tightening their solidarity.

UNESCO-recognised heritage sites spur tourism in central provinces

UNESCO-recognised heritage sites spur tourism in central provinces

The north central provinces of Thanh Hoa, Quang Binh and Thua Thien-Hue are home to three out of nine UNESCO-recognised world natural and cultural heritages, ...

Semiconductor industry: Vietnam should fully tap into potential available

Semiconductor industry: Vietnam should fully tap into potential available

The semiconductor industry is expected to open up opportunities for Vietnamese businesses to step into the most modern and fundamental playground in the digital transformation ...

Tra Vinh taps potential of ethnic minority cultural identities associated with tourism development

Tra Vinh taps potential of ethnic minority cultural identities associated with tourism development

WVR - In recent years, Tra Vinh province has well implemented programs and policies related to preserving and promoting the unique cultural values and identities ...