B.Fest 2026: A cultural and culinary rendezvous of Belgium in Quang Ninh
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After five seasons, the Belgian Cultural and Culinary Festival B.Fest continues its journey to a new destination. In 2026, the festival will officially be held in Quang Ninh, spanning two days, from October 2 to 3, 2026, at 30/10 Square, Ha Long Ward, Quang Ninh City. The event is organized by the Belgian Embassy in Vietnam, the Belgian-Luxembourg Chamber of Commerce in Vietnam (BeluxCham), in collaboration with the DEEP C Industrial Zone Complex, with the accompaniment of Hateco Group.
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| With the theme “Heritage within Heritage”, B.Fest 2026 aims to create a space where Belgian culture meets the beauty of Ha Long. |
From Belgian culture to the Heritage Land of Ha Long
The highlight of B.Fest 2026 lies in the intersection of two UNESCO-recognized regions: on one side, Belgium with its rich cultural identity, intangible cultural values, and culinary traditions preserved through generations; on the other, Quang Ninh with Ha Long Bay – a World Natural Heritage, symbolizing the majestic beauty of Vietnam.
For the first time in Quang Ninh, B.Fest brings the spirit of an international cultural festival to the coastal city of Ha Long, creating a unique meeting point between human-crafted values and nature's beauty.
From enjoyment to interaction: A journey of emotions
Music continues to be one of the highlights of B.Fest 2026. This year's stage features Vietnamese artists alongside DJs from Belgium, creating a connection between different musical colors.
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| The Belgian Cultural and Culinary Festival B.Fest will take place over two days, October 2–3, 2026, at 30/10 Square, Ha Long Ward, Quang Ninh City. |
In addition to the main stage, B.Fest 2026 introduces an activity called Passport Journey – a journey to explore various festival activities. Attendees receive a Passport card from the Organizing Committee upon entry and participate in different zones to play interactive games, explore culinary delights, and join creative workshops. Each stop is marked with a stamp, and after completing the required number of stages, participants can exchange their stamps for program gifts.
Notably, The Iconic Ship – a symbolic ship inspired by the red-sailed ship of Ha Long, makes its debut at B.Fest. This is not only a super “hot” check-in spot but also a space for interactive games and bartender performances, offering exciting experiences for attendees.
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| The personification of Belgian beer flavors as characters in collection and experience activities helps tell cultural stories in a more relatable way for young audiences, while also creating a touchpoint between Belgian culture and the modern entertainment language. |
B.Fest 2026 and the story of Belgian Beer Culture
This year, this spirit continues to be expressed through the collection “Belgian Beer Flavor Mascots”, inspired by Belgium's distinctive beers and the Belgian beer-tasting culture. The collection includes six characters along with a special character, each representing unique traits.
The success of B.Fest 2026 is thanks to the support and companionship of sponsors: Hateco Group, Equipment and Technical Services Consulting Joint Stock Company, Vietnam Water and Environment Investment Corporation – JSC (Viwaseen), Global Information Technology Service Company, E-Teck Training and Technology Integration Co., Ltd., Trong Viet Hung JSC, BIDV Bank, Tien Phong Plastic JSC, Vi21 Media, Truong Phuc Trading and Logistics Service Co., Ltd., Vietinbank, Minh Phuc JSC, Tram Anh Construction and Trading Company, Anheuser-Busch Inbev Vietnam, Quang Huy Construction Company (Hoang Kim), Duc Nhan Trading & Transport Co., Ltd., Nguyen Lam Green Architecture, Logico 18.5.
| B.Fest 2026 takes place on October 2-3 at 30/10 Square, Ha Long Ward, Quang Ninh City. See details here. (https://www.ticketmelon.com/vi/deepc/b-fest-ha-long-2026) |
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| Music continues to be one of the highlights of B.Fest 2026. This year's stage features Vietnamese artists alongside DJs from Belgium, creating a connection between different musical colors. |
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