Introducing Vietnamese Pho to German friends
In response to the European Pho Week 2025, on December 12, the Vietnamese Embassy in Germany hosted an exchange program to promote Vietnamese Pho in Berlin, coinciding with the annual "Day of Pho".
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| Vietnamese Ambassador to Germany Nguyen Dac Thanh speaking at the exchange event. |
The event attracted many German friends and partners, including Mr. Rolf Schulze, Chairman of the German-Vietnamese Association and former German Ambassador to Vietnam, and Mr. Jan H. Fahlbusch, Chief of Staff to the Vice President of the German Bundestag.
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In his opening remarks, Vietnamese Ambassador to Germany Nguyen Dac Thanh noted that nearly 1 million Vietnamese people are living and working in Europe, with about 4,000 Vietnamese restaurants across the continent. These are the "silent ambassadors" contributing to bringing Vietnam's image and culture closer to international friends.
"Mentioning Vietnam is mentioning Pho. We hope that the beauty of Vietnamese cuisine, including Pho, will be widely spread in Europe, and one day, Vietnamese Pho will be recognized as one of the intangible cultural heritages of humanity," Ambassador Nguyen Dac Thanh said.
Mr. Rolf Schulze, Chairman of the German-Vietnamese Association, stated that Pho is now a very popular dish in Germany and around the world, beloved by all diners and a representative dish of Vietnamese cuisine in Germany.
During the event, German partners welcomed and highly appreciated the organization of the Pho promotion event in Berlin as a meaningful activity, especially on the occasion of the 50th anniversary of Vietnam-Germany diplomatic relations. It contributes to enhancing cultural and culinary exchanges, particularly in promoting Vietnam's unique dishes to the German public, thereby strengthening the solidarity and friendship between the peoples of the two countries.
Prior to the exchange program, the Vietnamese Embassy in Germany actively encouraged businesses and restaurants in Germany to participate in the European Pho Week 2025.
As of December 12, six partners in Germany have registered on the We Love Pho organization's website (welovepho.org) with various activities, such as actively posting promotional articles, sharing information on websites, restaurant pages, Vietnamese newspapers, and implementing special promotional programs during this time for Pho diners...
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| Introducing Vietnamese Pho to German friends. |
December 12 has been designated as the "Day of Pho" since 2017.
After 8 years, the Day of Pho has become an important cultural culinary promotion activity, contributing to elevating Vietnamese Pho and fostering connections among artisans, businesses, and localities in the journey to bring Pho to the world.
The European Pho Week 2025 officially kicked off on December 8, with over 230 entities, including restaurants, eateries, and culinary businesses from 21 European countries, Japan, and Vietnam, registering to jointly promote Pho and Vietnamese cuisine both on social media and at business locations.
This is the first time a Vietnamese culinary promotion campaign has reached such a wide scale.
The European Pho Week is an initiative by the We Love Pho organization, aiming to promote Pho as a symbol of Vietnamese culinary culture in Europe.
With its large scale and flexible organization, the European Pho Week 2025 is expected to become an annual event, contributing to the widespread promotion of Vietnamese cuisine and culture in Europe.
| We Love Pho is a non-profit organization established with the mission to promote and preserve the cultural culinary values of Vietnam, with Pho as the central symbol. The organization brings together founders and representatives from across Europe: the UK, Austria, Poland, Belgium, Portugal, Denmark, Germany, the Netherlands, Hungary, Italy, France, Finland, Romania, Czech Republic, Slovakia, Spain, Sweden…, not only focusing on cuisine but also serving as a place for cultural exchange and promoting the identity, love for the homeland, and the strength of the new generation Vietnamese community. |
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(Source: VNA)
