Product Specialization - Key to tourism development

The Covid-19 pandemic has changed people's lives, including travel behavior. The number of historical and natural heritage sites can not meet tourists' increasing needs. Tourist sites need upgrading.
Product Specialization - Key to tourism development
Nui Cam - the most critical "force" of tourism in the Bay Nui region.

Travelers are given new reasons to choose tourist destinations

For generations, ownership of natural or historical heritage has been considered a significant component of tourism.

Product Specialization - Key to tourism development
"Sao Mai tourism needs a creative revolution" - Mr. Le Tuan Anh - General Director of Sao Mai Group.

In the last years of the previous century, the term "tourist product" was just mentioned in the strategies of Vietnam's "smokeless" industry. The severe investment in unique tourism products, along with tourists' increasing spending, has just happened in the last two decades.

Bước khởi động nâng tầm cho vùng đất du lịch.
The first step to raise the level of tourism land.

And despite many determinations and efforts, that amount of time is insufficient to form a strong enough ecosystem in fierce global competition. Never has the "busy" investment in new tourism products to expand and enhance visitors' experience has been so focused by businesses at this time.

Hàng triệu lượt du khách tìm về núi Cấm linh thiêng
Millions of visitors come to the sacred Forbidden Mountain.

Developing unique tourism products is becoming an irresistible trend. A decisive breakthrough exists in all localities to constantly "change the wind-turn" for tourism.

There have been great strides in investment in the Southwest region, from transport infrastructure to resorts, stops, and especially food tours being exploited as an identity highlight. Lam Vien Tourist Area, Cam Mountain, Cam Mountain Cable Car, Thanh Long Water Park, Wonder of Buddha's Hand, Thien Canh Lake, Sheep Hill, An Hao Solar Farm attractions, Tra Su Melaleuca forest eco-tourism site, the labyrinth in Tuc Dup cave... are upgraded in combination with traditional cultural values, amidst splendid nature to attract more millions of pilgrims every year.

Có một Trà Sư quá đỗi “ngọt ngào” trong mắt du khách
A very "charming" Tra Su is in the tourists' eyes.
Ghi nhận cho sự dồn sức đấu tư
Acknowledgment for the hard work.

Food Tour with regional culinary peaks modified in the hands of famous chefs. In addition to the endowed heritage, festival activities with local religious nuances are invested and organized as "core energy" to create attraction.

Núi Cấm đã trở thành Sapa “miền tây” được chăm chút đầu tư
Nui Cam has become a well-invested "Western" Sapa.

A "Little Alpine" at the foot of Nui Cam is a colorful infinity beach area with many new architectural symbols, entertainment complexes, and new culinary experiences developed by "Food Tour," is expected to be the key to prosperity right on the threshold of the future's entrance.

“Kỳ quan Bàn Tay Phật” mang đến sự chữa lành cho du khách
"Wonder of Buddha's Hand" brings healing to visitors.

The decision to elevate the status of the lands to "infiltrate" the proximity and entertainment and to spread positive inspiration created the outstanding context of the place with the legendary atmosphere in the powerful Cam Son.

Product Specialization - Key to tourism development
The landscape complex on the top of Cam Son has assigned a "more complex" vision. They never rely solely on "gifts from heaven."

Authorities in An Giang, especially investors, understand that they cannot live forever with the fame of a legacy. Despite rich natural resources, they still pour millions more into developing new tourism products. Healthcare services and healing tourism are about the opportunity to rest, regenerate energy, and find the necessary balance in this famous land. Overcoming the weakness of seasonal tourism, determined to turn the majestic Bay Nui land into an attractive tourist destination all year round.

Tra Su Melaleuca forest of Vietnam -

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