Phu Lang Pottery in Bac Ninh is transforming
WVR - With its long-standing history, the rustic beauty of traditional pottery, and captivating tourism experiences, Phu Lang pottery village in Bac Ninh has left a profound impression on visitors.
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| With a tradition spanning nearly 800 years, Phu Lang pottery has undergone significant transformations. (Source: Quan doi Nhan dan) |
Opportunities for Phu Lang pottery to reach further
With a tradition of nearly 800 years, Phu Lang pottery has experienced significant transformations. From the early days of producing everyday items like jars and pots, Phu Lang has now expanded to a wide range of decorative and artistic products.
In Phu Lang, about 200 households, with over 1,000 people, are dedicated to pottery day and night. Over the past 10 years, adapting to market trends, the village's artisans have created new, diverse products with various designs and styles (jars, vases, flower pots)... in both artistic and traditional pottery, bringing new vitality to the craft.
Each year, the village produces and markets over 1 million products, generating nearly 100 billion VND in revenue, with an average income of 7-9 million VND per person per month.
On May 8, 2024, the People's Committee of Bac Ninh province issued Decision No. 223/QĐ-UBND approving the project "Pilot Development of OCOP Tourism Products in Bắc Ninh Province for the 2023-2025 period", with a total budget of over 60 billion VND.
In this project, Phu Lang pottery village is oriented to become an OCOP tourism product linked to the national target program for new rural development. This is an opportunity for Phu Lang pottery to reach further.
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| Phu Lang Pottery Exhibition Space (Bac Ninh). (Source: Van Hoa Newspaper) |
According to the project, to invest in developing OCOP tourism products in Phù Lãng pottery village, the village will receive support for promotion, marketing, and the construction of a reception area at the village entrance and parking lots.
The village communal house area is planned to become a mini-museum to display and introduce Phù Lãng pottery products through various eras and Vietnamese pottery. The market space is designed to introduce local cuisine, display, and sell OCOP products and Phù Lãng pottery to visitors.
Notably, a "pottery road" will be constructed along the main road into the village. The paintings used will feature themes from Quan họ and Dong Ho.
The pottery village's dock area will be adorned with pottery products. Production workshops are designed to offer spaces for experiencing, playing, and resting. The riverside grass area is planned and renovated into camping and outdoor picnic areas; other entertainment activities will also be organized...
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| Phu Lang pottery village holds great potential for tourism development. (Source: VOV) |
An attractive tourist destination
Phu Lang pottery village is not only a place that preserves the traditional craft but also an attractive tourist destination for those who love exploring traditional cultural lifestyles.
Many pottery production facilities in the village have seized the opportunity, tapping into potential, and proactively linking with travel companies to bring tourists to the locality for visits and experiences.
For instance, Duc Thinh pottery workshop welcomes an average of about 20,000 visitors annually, including students from schools within and outside the province, to visit, experience pottery making, and enjoy local cuisine.
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| Visitors to Phù Lãng pottery village have the opportunity to learn about the pottery-making process from kneading clay, shaping, decorating to firing. (Source: Quân đội Nhân dân) |
Visitors to Phu Lang pottery village have the opportunity to learn about the pottery-making process from kneading clay, shaping, decorating to firing.
This process requires a lot of effort and dedication from the artisans. Not only can you observe, but you can also directly participate in creating pottery products in your own style. This is a truly unique experience, helping you gain a deeper understanding of the skill and artistry of pottery craftsmen.
Besides the pottery-making experience, Phu Lang pottery village offers visitors serene rural landscapes. The small alleys with rich poetic and Vietnamese qualities, beautifully arranged kilns, and finished Phu Lang pottery products with vivid, rustic yet sophisticated patterns and motifs all create a space rich in Vietnamese art.
