BRG Group honoured with the Government emulation award

The Government Emulation Flag is a prestigious national award for exemplary collectives leading in emulation movements. It recognises the BRG Group's efforts and achievements in multiple areas, including socio-economic development, active community involvement, supporting patriotic movements, national security, and implementing Party and State policies.

BRG Group is the only economic group in Hanoi to be awarded the Government Emulation Flag in 2024.

This accolade not only affirms BRG Group's position as Vietnam's leading multi-sector service economic group but also marks a significant milestone in its over 30-year journey of steadfast development. With a vision of "International Integration - Going Global", BRG Group consistently pioneers collaborations with top global corporations to bring the best products and services to Vietnam, elevating the Vietnamese brand internationally.

Throughout this journey, the BRG Group has consistently developed heritage projects of high economic value and sustainable development. Besides luxury hotels and resorts setting new standards in major cities and famous tourist destinations, the BRG Group focuses on developing world-class sports, tourism, resort, and entertainment complexes in pristine areas, unlocking local potential, boosting socio-economic development, and contributing significantly to community welfare.

Creating new livelihoods in pristine areas

From the outset, BRG Group has demonstrated a long-term strategic vision by diligently seeking and unlocking the potential of economically undervalued lands, transforming remote areas into bustling destinations, and changing the economic landscape and livelihoods of residents.

A prime example of this vision is the Legend Valley Country Club, which features sports, tourism, resort, and entertainment facilities. From a swamp where locals could only extract limestone or leave to find livelihoods, BRG Group partnered with world-leading golf course designer Nicklaus Design to create a "Paradise" for golf tourists – a high-spending segment.

The value brought by the Paradise Golf Course - Legend Valley Country Club extends beyond boosting local economic development and providing livelihoods for residents. It offers young workers the opportunity to settle in their hometowns and contributes to nature conservation, paving the way for a sustainable future for the entire region.

The Legend Valley Country Club complex, featuring an 18-hole international standard golf course, the luxurious Legend Valley Hotel, and the Bright Park entertainment park, offers diverse and exciting experiences for visitors.

Similarly, the Golden Sands Golf Resort complex, featuring a 36-hole international golf course and offering dining and accommodation services, has put Hue City on the global golf map. It attracts both domestic and international tourists to the beautiful but underdeveloped coastal areas of Vinh Thanh and Vinh Xuan (now Phu Vinh).

Golden Sands Golf Resort provides Hue with a new high-end tourism product, extending visitors' stays and contributing to the development of local tourism, socio-economic growth, and the nation as a whole.

Setting new standards to elevate national prestige

Beyond economic development in untapped areas, BRG Group pioneers in redefining luxury and setting new standards for premium services, helping elevate Vietnam's hospitality and tourism industry to international levels.

The most distinct mark of this strategic mindset is Waldorf Astoria Hanoi – the top-tier brand of Hilton Worldwide, with over 100 years of shaping the global hotel industry. Successfully convincing Hilton to bring the Waldorf Astoria brand – a symbol of luxury tourism worldwide – to Vietnam is a significant milestone for the domestic ultra-luxury accommodation market.

"We believe Waldorf Astoria Hanoi will contribute to enhancing Vietnam's image as one of Asia's most dynamic destinations for luxury travellers, strengthening the appeal and growth of Vietnam's high-end tourism industry," shared Nguyen Thi Nga, Chairwoman of BRG Group.

Waldorf Astoria Hanoi is one of the world's most luxurious hotel brands.

In addition to Waldorf Astoria Hanoi, BRG Group has developed numerous other prestigious projects, such as Sheraton Grand Danang Beach Resort & Spa – the first resort in Southeast Asia to meet the Sheraton Grand brand standards and host world leaders during the 2017 APEC Economic Leaders' Week, and the luxury Four Seasons hotel located in a prime location by Hoan Kiem Lake.

Each project embodies the aspiration to elevate Vietnam's national prestige, marking the country on the global map of high-end tourism and services. These projects also exemplify BRG Group's spirit of creating value in its journey to write a new development story for regions and future generations in the era of national growth.

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