ABA 2020 - The values going beyond an award

For Mrs. Nguyen Thi Nga, Chairman of BRG Group, the success of the ASEAN Enterprise Awards not only ignited the flame of the spirit of dedication and community service, but also showed that the ASEAN business community has been increasingly representing the solidarity, outstanding stature and important position in the development of the ASEAN. community.
ABA 2020 - The values going beyond an award
Mrs. Nguyen Thi Nga, Chair of BRG Group.

After 14 years of being held, the ASEAN Business Awards (ABA) have made a bold mark in the ASEAN business community. ABA winners are all leading enterprises in the region operating in many different fields.

In the year that Viet Nam assumed the role of ASEAN Chairperson 2020, the success of the ABA 2020 has contributed to enhancing the country's status and continued to strongly inspire important values to following years when the economy will be entering the post-Covid-19 period.

Initiative to honor entrepreneurs

One day in June 2020 in Hanoi, Mrs. Nguyen Thi Nga, Chairwoman of BRG Group attended the online meeting between ASEAN Leaders and ASEAN Business Advisory Council (ASEAN BAC) within the framework of the 36th ASEAN Summit, chaired by Prime Minister Nguyen Xuan Phuc, Chairman of ASEAN 2020 and Dr. Doan Duy Khuong, Chairman of ASEAN BAC 2020.

At the meeting, Mrs. Nguyen Thi Nga proposed to hold the ABA Awards this year, to honor ASEAN businesses that have made outstanding contributions to the prevention of the Covid-19 pandemic and to overcome the negative impacts of pandemic to the socio-economic life of ASEAN countries.

“The Prime Minister completely agreed with our proposal. That trust is a great motivator for us to be determined to build a successful and particularly meaningful award in the special context of 2020", Mrs. Nga said.

Shortly thereafter, the complicated developments of the Covid-19 epidemic in the world as well as in the region caused many people to worry that the proposal of the ASEAN Business Awards (ABA) 2020 would become "impossible", like many other events in a year of struggling to deal with the epidemic.

But the Chair of the ABA 2020 Awards who also the female leader of the BRG Group does not think so. The business people of ASEAN as well as Viet Nam have had a special year which was the most difficult, most disturbing and most emotional one. Therefore, they are in need of honor and recognition from the community.

The success of ABA 2020 has shown that the ASEAN business community is increasingly showing solidarity, outstanding stature and important position in the development of the ASEAN community.

Find a new vision together

One day in November 2020 in Hanoi, 58 outstanding businesses and entrepreneurs were named at the ABA 2020 Awards Ceremony. The story of each business, entrepreneur with all shades has inspired the community and other entrepreneurs.

ABA 2020 - The values going beyond an award
Deputy Prime Minister Truong Hoa Binh presents "For the development of ASEAN business in 2020" to Mrs. Nguyen Thi Nga, Chair of ABA 2020 and Chair of BRG Group.

With this award, a full and true picture of the ASEAN business community and entrepreneurs was portrayed. Like frontline fighters, they have helped the regional economy reduce the pandemic’s damages.

They ensured jobs for workers, ensured business growth, and contributed a lot to the prevention and control of epidemic of each country and the region with many different valuable resources.

Evaluating of ABA 2020 as well as the organization of ABA 2020 Jury meeting, Mr. Lim Hang Ping, director of Business Development Program of Darussalam Enterprise (DARe) said: “Although there were difficulties in organizing the ABA Awards and the ABA Jury meeting, however, VCCI and BRG Group did a great job of organizing, especially the online meeting was effectively under the coordination. professionalism of strategic partner Deloitte”.

Sharing the same viewpoint with Mr. Lim Hang Ping, judge Annie KOH, Vice Dean of the Business Development Department of Singapore Management University (SMU) shared the honor of "working with very well-educated judges" to pick out businesses that really deserve to be honored.

And judge Stanley Kang - President of General Foreign Trade Office in Thailand (JFCCT) rated "ABA Award is a very important award for businesses across the region to show vision and work results" and believe that "ABA will continue to reap great success, bringing meaningful value to the business".

The year 2020 has a great impact on ASEAN businesses and entrepreneurs when they have to deal with the effects of the Covid-19 pandemic. In order to deal with the current difficulties, this is the time for ASEAN to honor excellent businesses not only to keep stability in business but also to contribute to the community the extremely valuable values in pandemic prevention.

Spread the value of dedication

As Dr. Doan Duy Khuong, Chairman of ASEAN BAC 2020, Vice President of Vietnam Chamber of Commerce and Industry (VCCI) put it, with the participation in ABA 2020, ASEAN enterprises are honored and spread to the community the most important and precious value that the businesses has built up in recent years.

BRG Group Chairwoman Nguyen Thi Nga was very happy with the values going beyond such an award. Quoting a politician of the world: "Honor comes only from what we give", Mrs. Nga believes that the spirit of ABA 2020 will continue to spread, promote on many fields for the growth of Southeast Asia region, affirming its firm position in the international arena.

"Let's consider ASEAN as a common home, mutual trust when cooperating, developing together and reaching out to become enterprises with an important position in the world economy," she said to excellent enterprises in ASEAN region at the Awards Ceremony.

At that time, ASEAN businesses can together turn "danger" into "opportunity" to find new visions, new solutions, new ways to jointly develop and contribute to the country and ASEAN region.

For BRG Group only, 2020 was a year of "valuable test". The key fields of the group are heavily affected by the pandemic such as the operation of international hotels, golf courses, services... At that time, Mrs. Nga asked for appropriate adjustment policies to ensure the lives of 22,000 workers, so that the losses were minimal and always in the state of highest readiness to welcome better things in the future.

After a year of challenges, what Mrs. Nga was most moved and proud of is that the Group's staff members have grown, creative and confident. They have shown the bravery and spirit of "BRG People" of solidarity and sharing, raising each other to win together.

In theory, the similarity of any crisis is that sooner or later will become lessons and leverage to develop. In fact, each person will pass this stage on their own and receive their own experiences and lessons. It is the same with BRG Group. Under the apt leadership of Chairwoman Nguyen Thi Nga, BRG is asserting its position as the leading multidisciplinary economic and service corporation in Viet Nam and constantly raising its position in the region and in the world.

Chairwoman of BRG Group Nguyen Thi Nga is the only Vietnamese busineswoman to be named 2020 Global Trade Ambassador. The title was awarded by the US Organization of Women in International Trade (OWIT), to honor efforts and dedication of typical entrepreneurs around the world in connecting and promoting global trade cooperation.

Chairwoman Nguyen Thi Nga has also been honored in many noble titles and awards such as the Woman of Impact 2020 by ASEAN ABAC, the only businesswoman to be named the Viet Nam's Women Award 2020, the Asian Golf's Most Powerful People 2020.

Also in 2020, BRG Group was honored to receive the Certificate of Merit from the Prime Minister for its outstanding achievements in the prevention and control of Covid-19 epidemic, the title of "Typical enterprises for its employees", the BCI Awards 2020 for Hanoi Four Seasons Hotel project, Vietnam National Brand 2020 for brands in the group's ecosystem: BRG Golf, BRG Hospitality, Hapro, Chu Dau Ceramics and SeABank.

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