Vietnam's growing reputation in the international MICE industry
The successful organization of the 16 Gala Awards and DJ Nights events not only provided unforgettable experiences for Sun Pharma's 4,500 employees but also showcased Vietnam's growing reputation in the international MICE (Meetings, Incentives, Conferences, and Exhibitions) industry.
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| The Gala Awards were designed to honor the outstanding achievements of individuals and teams within the company, while also inspiring and motivating the entire workforce. (Photo: VietnamEvents) |
This event highlighted Vietnam’s readiness to host large-scale, international-standard events, opening new avenues for global cooperation and reinforcing the country’s position on the global MICE map.
The visit to Vietnam by Sun Pharma’s Indian billionaire, who brought 4,500 employees along, generated significant media attention due to the scale and professionalism in organizing the tour. Vietnam’s capability in providing world-class hotel services, event equipment, and event management was instrumental in the success of this visit.
The 4,500 employees of Sun Pharmaceuticals embarked on a memorable journey through three of Vietnam’s renowned destinations: Hanoi, Ninh Binh, and Quang Ninh. From August 29 to September 4, the group participates in a series of 16 Gala Awards and DJ Nights events at three prestigious hotels in Hanoi: JW Marriott, Intercontinental Landmark 72, and Melia Hanoi.
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| DJ Nights provided an exciting space for entertainment and relaxation, balancing work and leisure. (Photo: VietnamEvents) |
The Gala Awards were designed to honor the outstanding achievements of individuals and teams within the company, while also inspiring and motivating the entire workforce. These awards ceremonies were more than just recognition events; they provided an opportunity for the Sun Pharma team to reflect on past successes and chart a course for the future.
DJ Nights offered a lively entertainment and relaxation space following the formal activities, striking a perfect balance between work and leisure. These meticulously planned DJ events, complete with top-notch sound and lighting effects, created joyful, bonding moments for the participants and demonstrated the professionalism of the Vietnamese event organizers.
The panoramic view of the Gala Awards, held over three days at the InterContinental Landmark 72 hotel, showcases a luxurious, modern design that beautifully blends Vietnamese and Indian cultural elements.
Sun Pharmaceuticals representatives expressed their satisfaction with the professional organization of the events in Vietnam, noting the meticulous attention to detail, from decoration to sound and lighting.
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| Deputy Minister of the Ministry of Culture, Sports and Tourism (MOCST) Ho An Phong (middle) attended the event. (Photo: VietnamEvents) |
They emphasized that the event overcame significant challenges to create an inspiring space that combined sophisticated design with modern technology. "Vietnam is fully capable of hosting international MICE events professionally," a Sun Pharma representative affirmed.
Ms. Hoang Lan, CEO of Hoa Binh Group (the MICE leader), the company responsible for providing sound and lighting equipment for the series of events, shared: “Vietnam is increasingly becoming an attractive destination for MICE events, thanks to infrastructure development, cultural diversity, and natural beauty. The success of this series of events not only confirms our capabilities but also marks a new milestone for MICE activities in Vietnam".
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| This successful series of events has opened up new opportunities for collaboration in the MICE sector between Vietnam and India. (Photo: VietnamEvents) |
These successful series of events have opened up new opportunities for collaboration in the MICE sector between Vietnam and India.
Mr. Bui Trung Thuong, Vietnam’s Trade Counselor in India, highlighted that Vietnam is not only an attractive tourist destination but also a reliable partner for organizing international events. These event series will further promote the growth of Vietnam’s MICE industry, contributing to enhanced cooperation and economic development between the two nations.
