Phu Quoc emerges as new trending destination among Koreans

Phu Quoc island in the southern province of Kien Giang has emerged as a new trending destination, spurred by the introduction of new air routes by Korean Air.

Despite a shorter Lunar New Year holiday from February 9-12, major Korean travel companies such as Hana Tour, Very Good Travel, and Kyowon Tour Travel Easy on January 17 reported a remarkable annual surge in tour bookings, averaging around 50 per cent.

Phu Quoc emerges as new trending destination among Koreans | Travel | Vietnam+ (VietnamPlus)
A bird's-eye view of An Thoi town in Phu Quoc. (Photo: VNA)

Hana Tour revealed a substantial 48 per cent increase in overseas travel bookings during the holidays, demonstrating the highest growth in Southeast Asia at 57 per cent, followed by Japan at 25 per cent, Europe at 6 per cent, South Pacific at 6 per cent, and China at 5 per cent. This underscores a discernible customer preference for destinations with shorter distances.

Breaking down the data by region, the demand for travel to Vietnam and Japan collectively constituted over half of the bookings, with 27 per cent heading to Vietnam and 25 per cent to Japan.

Analyzing holiday booking data, Kyowon Tour Travel Easy identified Japan as having the highest number of reservations, accounting for 20.8 per cent. Vietnam secured the second position with a share of 11.7 per cent.

Very Good Travel anticipated a booking growth of more than 10 per cent. Among all international travel bookings, Southeast Asia took the lead with the highest share at 37.2 per cent, followed by Japan at 29.1 per cent, Europe at 11.2 per cent, Oceania at 8.1 per cent, and China at 6.4 per cent.

According to its data, newly emerging tourist destinations gaining popularity among travellers include Siem Reap in Cambodia, Phu Quoc in Vietnam, Taichung in Taiwan (China), and Matsuyama in Japan.

Renowned for its long beaches with gleaming white sand nestled beside inviting turquoise waters, Phu Quoc island received accolades from the American travel magazine Condé Nast Traveler (CN Traveler) as one of the world’s top islands in 2023, marking its second consecutive year on the prestigious list.

Beyond its stunning landscapes, Phu Quoc stands out as one of Vietnam's most alluring destinations, offering a kaleidoscope of cultural-historical experiences and a range of accommodations, from affordable housing to luxurious resorts.

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(Source: VNA)