Market held to help boost OCOP products’ access to Cambodia
Outstanding products from some southern provinces are being showcased at a three-day weekend market opened in An Giang province on July 5.
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| Businesses from An Giang, Dong Thap, Ca Mau, and Tay Ninh provinces display over 300 specialties and OCOP products at the weekend market in An Giang. (Source: VNA) |
The event is expected to help local specialties not only win the hearts of domestic consumers but also enter the neighbouring Cambodian market.
More than 40 businesses from An Giang, Dong Thap, Ca Mau, and Tay Ninh are displaying over 300 specialties and products under the “One Commune, One Product” (OCOP) programme such as food, cosmetics, household utensils, and handicrafts which are all rated at least three out of five stars.
Ta Minh Son, Director of the Tu Son supermarket chain in An Giang, said producers of the OCOP items on show have relentlessly improved product quality, design and packaging, as well as brand building. Many of the provinces’ products sold at the Tu Son outlets have accessed tourists and residents in border areas and initially managed to win Cambodian consumers’ preference.
After five years of holding the weekend market, themed “OCOP products and regional specialties”, goods from more than 30 provinces and cities nationwide have been distributed relatively well via this supermarket chain and in An Giang.
It is also a chance for those products to reach more consumers in the Mekong Delta and enter the Cambodian market via An Giang, Son added.
In the time ahead, more similar markets will be organised by the Tu Son supermarket chain and the four provinces’ departments of industry and trade to promote the local sale of OCOP products and increase exports to Cambodia.
(Source: VNA)
