Hanoi, CNN boost tourism promotion cooperation
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Hanoi, CNN boost tourism promotion cooperation. Image Hanoi Advertising on CNN. (Photo: kinhtedothi) |
Bradley said Vietnam is a potential market for tourism promotion on CNN, adding that the cooperation between CNN and Hanoi has produced important results in promoting the image of the Vietnamese capital city to the international community.
However, the cooperation programme has been interrupted in the last two years due to the COVID-19 pandemic, he noted.
Bradley stressed that the current travel trend in Europe and the US focuses on cultural elements, so this is the time for the two sides to restart their cooperation project.
The Hanoi official affirmed that thanks to the cooperation with CNN in promoting tourism, international friends have known more about tourist destinations in Vietnam in general and in the capital in particular. He said Hanoi will study ways to carry out similar work based on CNN's proposal.
The number of domestic visitors to Hanoi has increased significantly after Vietnam fully opened its socio-economic activities since March 15 this year. However, the number of international arrivals has not recovered to the pre-pandemic level.